Reading, Writing, and Reflecting

On September 11, 2010, I added to my blog a post titled The 31 Most Innovative Startups- World Economic Forum’s 2011 Technology Pioneer winners.

Per their website, the Technology Pioneers programme is the World Economic Forum’s way of identifying those companies – normally in a start-up phase or in their first rounds of financing – from around the world that are involved in the most innovative design and development of new technologies.

Each year, approximately 30 are recognized as Technology Pioneers in three categories:

1. Energy and Environment
2. Information Technologies and New Media
3. Life Sciences and Health

Now, 9 months later, this post is one of the most visited postings on my blog.  Given that I often write about the Internet and technology, that isn’t too surprising.  To get a further pulse on the preferences of my readers and see which of these startups seemed to have captured more of the public at large’s imagination, I thought it would be interesting to see which companies URLs readers most often clicked on.

Below you’ll see the number of clicks on my site for each of the 31 startup winners.

Interstingly, Asterdata is the most clicked company of the 31 winners.  Being a lower profile data analytics firm, I wouldn’t have expected it would generate much attention.  I would have expected more mainstream sites like Foursquare (#10) , Scribd (#11), or Spotify (#6) to occupy the top spot.   I’m actually not surprised that Second Market is the #2 site, given the attention it has received by generating liquid markets for shares of Facebook, it’s certainly raised its profile.  Getjar, the leading independent Appstore, at #3 is also not surprising given the popularty of Appstores on the Iphone and Android devices.